Re.Idra

OMEORGANIC REIDRA INTEGRA AND REIDRA THERAPY

OMEORGANIC REIDRA INTEGRA AND REIDRA THERAPY
Amazing Benefits of Olive Oil.
Vitamin E and Vitamin D properties, Essential fatty acids.

OLIVE OIL – THE OLIVE TREE.
Native to the Mediterranean basin, the olive tree provides natural elements which, when skilfully extracted, are valuable not only to the body but also to the hair and scalp. All the useful components of the olive tree are biologically extracted from the leaves, seeds and fruits. Vitamins, bioflavonoids and fatty acids possess a remarkable emollient function which together stimulate skin and hair repair. Free radicals produced by pollutants, smoke and UV radiation are responsible for the aging process. Olive extract is rich in polyphenols, antioxidants which protect skin and hair from the aggression of these free radicals thereby restoring life and lustre to tissue.

MARULA OIL – AFRICAN ELIXIR.
The Marula belongs to the same family Anacardiaceae as the mango, cashew and pistachio and is native to the southern parts of Africa. Inside the fruit, a very hard nut protects up to three valuable seeds, which produce this precious oil, rich in protein, vegetable fat, Vitamin E, monounsaturated fatty acids and valuable antioxidants. Great for cleaning and cleansing, suitable for even the most delicate skin. Great massage oil with beneficial and moisturizing properties. Reconstructs the dermis which has suffered aggression, wounds, burns or scalds. Used pure as a mask, Marula Oil leaves hair soft, silky and shiny.

REIDRA INTEGRA
Benefits of hydration. Water is vital to the body. It is the main element of most cells in the body and protects and lubricates. Every part of our body needs water for the most basic physiological functions such as regulation of blood pressure and body temperature, digestion and hydration of the dermis. The skin is a defence against pathogens and helps prevent infections and allergies. Good hydration helps the skin tissues to maintain elasticity, smoothness and skin tone, promoting the development and growth of hair in a healthy and natural way. Dry hair may however occur despite good body and skin hydration. The causes are usually genetic and hormonal , but hair can also appear dehydrated and brittle as a result of atmospheric and chemical attack, such as excessive use of blow dryers and straighteners, too frequent washing and use of shampoos that contain harsh surfactants or poor quality ingredients.

REIDRA THERAPY
Nourishing and revitalizing treatment, for different haircare needs. A complete haircare product line from which to choose the right combination that best suits individual preferences and hair needs. Reidra Therapy regenerates and protects the hair structure, not only during the initial phase but also in the following hours, improving elasticity and brightness over time. Dry hair can be worsened by many factors, such as weather (salt water, wind, UV rays), irritants (coloured dyes, chlorine) and a vitamin-deficient diet.

AROMA THERAPY
With Aromatherapy we take care of our hair. Hair Aromatherapy is not just a nice treat. It is also curative and helps eliminate various disorders. First sessions of Aromatherapy should be carried out in your trusted salon where qualified consultants will recommend the most suitable treatment for you. A beneficial massage will restore well-being and relaxation as well as exercising an invigorating and stimulating action on the scalp. Benefits to the hair are best achieved through continuity and consistency. Get expert advice and find the perfect products best suited for both you and your hair. Immerse yourself in the “Essential”, search for the perfect synergy and create you very own “Home Spa.” Our secrets tips for optimum results: lean elbows on the table, take head in hands, slowly massage the scalp with circular movements working your way from the neck to the top of the head. Take a deep breath and close your eyes. Finish by applying light pressure on the scalp with both hands. A heavenly treat for your hair and for all your senses!

Buy it on our Store!

Smooth & Body

VOLUME HAIR BATH

VOLUME HAIR BATH – VOLUMISING HAIR BATH FOR FINE AND BODILESS HAIR

250ml / 1000ml

Contains Olive Oil and Marula Oil. Thin and limp hair requires treatments that strengthen the structure without weighing it down. Volume Hair Bath is ideal for natural, thin or structurally damaged hair. Olive Oil, Marula Oil, D-panthenol and Urea have a deep moisturizing effect, boosting the hair fibre and making hair look healthier, shinier and fuller.

HOW TO USE

Wet hair and scalp well. Apply Volume Hair Bath onto the palm of the hand and clean hair. Massage well, leave on for a few minutes and then rinse thoroughly. Repeat if necessary.

SPECIAL INGREDIENTS AND PLUS
Olive and Marula Oil.

VOLUME MASK

VOLUME MASK – VOLUMIZING MASK FOR FINE AND BODILESS HAIR

250ml / 1000ml

Contains Olive Oil and Marula Oil. Apply Volume Mask after using Volume Hair Bath. Specifically for thin, sparse, brittle hair, lacking body. This treatment has a wonderfully strengthening, nourishing and protective effect thanks to Olive Oil properties. Creates volume and reinforces damaged hair fibre. Suitable for daily use. Does not leave hair and scalp greasy and does not weigh hair down.

HOW TO USE

After Volume Hair Bath, apply a generous amount of Volume Mask to hair and scalp using hands. Leave on for 3 to 5 minutes depending on the condition of the hair. When time is up, comb well and rinse thoroughly.

SPECIAL INGREDIENTS and PLUS

Olive and Marula Oil.

HYDRATING HAIR BATH

HYDRATING HAIR BATH – MOISTURIZING BATH FOR THICK, DRY AND DEHYDRATED HAIR

250ml / 1000ml

Contains Olive Oil and Marula Oil. Regenerating shampoo treatment. Deeply conditions dry, thick and dehydrated hair. Strengthens the hair structure and repairs the fibre from mechanical damages or aggressive chemical action. Thanks to the active ingredients of Olive Oil and Vegetable Glycerine, D-Panthenol, Urea, Hydrolyzed Keratin, Aloe Vera, it carefully cleanses, moisturizes and restructures hair making it soft, bright and increasing elasticity.

HOW TO USE

Wet hair and scalp well. Apply Hydrating Hair Bath onto the palm of the hand and clean hair. Massage well, leave on for a few minutes and then rinse thoroughly. Repeat if necessary. For deep hydration follow up with Hydrating Mask.

SPECIAL INGREDIENTS AND PLUS

Olive and Marula Oil.

HYDRATING MASK

HYDRATING MASK – MOISTURIZING MASK FOR THICK, DRY AND DEHYDRATED HAIR

250ml / 1000ml

Contains Olive Oil and Marula Oil. Essential after the use of Hydrating Hair Bath for a synergistic detoxifying action. Rich in active ingredients that moisturize and nourish the hair. Ideal for soothing, balancing and moisturizing. Reconstructs thick, dry and dehydrated hair in depth. Suitable for compacting fibre damaged by harsh chemical treatments. Wheat Protein, Sucrose and Aloe Vera instantly enhance hair fibre, giving softness, brightness, elasticity, deep hydration for a long-lasting effect.

HOW TO USE

After washing hair with Hydrating Hair Bath, apply a generous amount of Hydrating Mask to hair and scalp using hands. Leave on for 3 to 5 minutes depending on the condition of the hair. When time is up, comb well and rinse thoroughly.

SPECIAL INGREDIENTS AND PLUS

Olive and Marula Oil.

Daily

DAILY HAIR BATH

DAILY HAIR BATH – SWEET AND GENTLE HAIR BATH FOR FREQUENT USE. SUITABLE FOR ALL TYPES OF HAIR

250ml/1000ml

Contains Olive Oil and Marula Oil. The active ingredients in the formulation of Daily Hair Bath are extremely gentle making it ideal for daily cleansing of the hair and scalp. The functional hydrating complex NMF (Natural Moisturizing Factor) prolongs hydration while D-panthenol and Sorbitol prevent hair fragility, leaving hair looking bright and healthy.

HOW TO USE

Wet hair and scalp well. Apply Daily Hair Bath onto the palm of the hand and clean hair. Massage well, leave on for a few minutes and then rinse thoroughly. Repeat if necessary. For deep hydration follow up with Daily Mask.

SPECIAL INGREDIENTS AND PLUS

Olive and Marula Oil.

DAILY MASK

DAILY MASK – SWEET AND GENTLE HAIR MASK FOR FREQUENT USE. SUITABLE FOR ALL HAIR TYPES

250ml / 1000ml

Contains Olive Oil and Marula Oil. Ideal for a deep and delicate daily moisturizing effect on hair and scalp. Improves hydration when used after Daily Hair Bath. Active ingredients such as Vegetable Glycerine, D-Panthenol, Hydrolysed Keratin, Hydrolysed and Quaternized Collagen Hydrolysate and Vitamin E carry out an antioxidant, anti-radical, anti-aging, moisturizing and restructuring action. After treatment, hair is left looking soft and shiny as well as being protected and hydrated.

HOW TO USE

After washing hair with Daily Hair Bath, apply a generous amount of Daily Mask to the hair and scalp using hands. Leave on for 3 to 5 minutes depending on the condition of the hair. When time is up, comb well and rinse thoroughly.

SPECIAL INGREDIENTS AND PLUS

Olive and Marula Oil.

CURLY RESTORE

CURLY RESTORE – LEAVE-IN RESTRUCTURING FLUID FOR CURLY HAIR AND FREQUENT USE

150ml

Contains Olive Oil and Marula Oil. Restructuring fluid for curly hair. Its specific formulation is ideal for creating well defined curls from the base to the tips. Thanks to its fluid consistency, it is easy to apply and perfectly absorbed by the hair. The active principles contained in the formula, D-Panthenol in particular, protect hair from moisture and aggressive atmospheric agents.

HOW TO USE

Apply a generous amount of Curly Restore to washed, well hydrated and still damp hair. Distribute the product evenly throughout the hair and proceed with the desired styling. For natural drying, apply a fair amount of product, distributing it well throughout the hair. For brush and blow drying, evenly distribute a generous amount of product onto the hair. Style as desired.

SPECIAL INGREDIENTS and PLUS

Olive and Marula Oil.

NUTRI MILK

NUTRI MILK – ANTI-FRIZZ LEAVE-IN NOURISHING HAIR MILK

150ml

Contains Olive Oil and Marula Oil. Ideal for regulating curly, voluminous and frizzy hair. Moisturises and protects hair from professional high-temperature tools. Allows hair to be worked into any style, ensuring a long-lasting smooth, wavy or curly effect. Aloe Vera eliminates frizz leaving hair soft, silky and shiny, without weighing it down. Hydrolyzed Keratin is essential for strengthening damaged hair, lacking in elasticity and structural strength.

HOW TO USE

For a smooth and flat style, apply the product to damp hair and proceed with drying. Only if required, repeat the application before using a hair straightener. For well-defined curls or wavy hair, apply Nutri Milk to the palm of the hand and evenly distribute on hair. Style as desired.

SPECIAL INGREDIENTS AND PLUS

Olive and Marula Oil.

Purifying

SEBUM SCRUB

SEBUM SCRUB – NORMALIZING HAIR SCRUB FOR OILY SCALPS AND EXCESSIVE SEBUM SECRETION

250ml

Contains Olive Oil and Marula Oil. Eliminating impurities and accumulations of lipids from the scalp helps cleanse it, allowing for a better effect during subsequent treatments. Sebum Scrub gently cleanses hair and scalp, eliminating excess sebum. Perlite microspheres, inorganic minerals, create a gentle peeling effect, which removes bacteria and impurities from hair and scalp, without damaging the hydrolipidic layer of the skin. Linden extract has a purifying and hydrating function. Biotin adjusts the overproduction of sebum, refreshing, stimulating and oxygenating the scalp. For enhanced scalp regeneration, we recommend using the products in this order: Purifying Oil / Sebum Scrub / Sebum Hair Bath Oil.

HOW TO USE

After wetting hair and scalp, apply Sebum Scrub onto the scalp. Gently massage for at least 2 to 3 minutes and then rinse out.

SPECIAL INGREDIENTS AND PLUS

Olive and Marula Oil.

SEBUM HAIR BATH

SEBUM HAIR BATH – NORMALIZING HAIR BATH FOR OILY SCALPS AND EXCESSIVE SEBUM SECRETION

250ml / 1000ml

Contains Olive Oil and Marula Oil. Overproduction of sebum is unsightly. However, resorting to the use of “energetic” treatments that improve the aesthetic effect on the hair, very quickly leaves it dry and brittle. Sebum Hair Bath Treatment acts gently on scalp and hair, “re-educating” the scalp and slowing down the production of sebum thanks to the presence of active ingredients such as: Salicylic Acid and Tea Tree Essential Oils. Menthol provides a pleasant sensation of freshness and cleanliness to the hair and scalp. The action of Glycol Plant Extracts, Vitamin PP, D-Panthenol and Vegetable Glycerine makes the hair elastic, soft, shiny and hydrated. For enhanced scalp regeneration, we recommend using the products in this order: Purifying Oil / Sebum Scrub / Sebum Hair Bath.

HOW TO USE

After wetting hair, apply Sebum Hair Bath onto the scalp. Gently massage the scalp and hair for a few minutes. Rinse thoroughly to remove impurities. Repeat if necessary.

SPECIAL INGREDIENTS AND PLUS

Olive and Marula Oil.

DANDRUFF SCRUB

DANDRUFF SCRUB – ANTI-FLAKING HAIR SCRUB FOR SCALPS WITH DANDRUFF

250ml

Contains Olive Oil and Marula Oil. Cleansing anti-dandruff hair gel scrub. Cleansing and regularization of bacterial flora is essential when it comes to scalps with impurities and lipid accumulation. Dandruff Scrub fights the onset of dandruff and naturally eliminates flaking through a mild peeling effect, thanks to perlite microspheres (inorganic minerals). The presence of Menthol, Piroctone Olamine, Tea Tree Oil and Salicylic Acid stimulates, oxygenates, refreshes and moisturizes the scalp and hair, rebalancing the natural pH. For enhanced scalp regeneration, we recommend using the products in this order: Purifying Oil / Dandruff Scrub / Dandruff Hair Bath.

HOW TO USE

After wetting the hair and scalp, apply Dandruff Scrub onto the scalp. Massage gently for at least 2 to 3 minutes and then rinse out.

SPECIAL INGREDIENTS AND PLUS

Olive and Marula Oil.

DANDRUFF HAIR BATH

DANDRUFF HAIR – BATH CLEANSING AND SOOTHING HAIR BATH FOR SCALPS WITH DANDRUFF

250ml / 1000ml

Contains Olive Oil and Marula Oil. Cleansing is essential with dandruff or flaky-scalp issues. Dandruff Hair Bath frees the scalp from dead cells, preventing the occurrence of dandruff. The active ingredients of Green Clay, Tea Tree Oil and Piroctone Olamine, regulate bacterial and fungal flora. The presence of Vegetable Glycerine and D-Panthenol, ensures hydration, protection and nourishment to the hair and scalp while Menthol stimulates and refreshes the scalp. For enhanced scalp regeneration, we recommend using the products in this order: Purifying Oil / Dandruff Scrub / Dandruff Hair Bath.

HOW TO USE

After wetting hair, apply Dandruff Hair Bath onto the scalp. Gently massage scalp and hair for a few minutes. Rinse thoroughly to remove impurities. Repeat if necessary.

SPECIAL INGREDIENTS AND PLUS

Olive and Marula Oil.

THERMAE MUD

THERMAE MUD – REBALANCING THERMAL MUD

12 x 30ml

Contains Olive Oil and Marula Oil. Rich purifying hair mask for oily, dandruff-ridden scalp and heavy, greasy hair. Thermal mud has always been used in cosmetics and is particularly indicated for the treatment of excess sebum. The active ingredients have specifically been chosen to stimulate microcirculation, promoting the drainage of sebaceous liquids and favouring the elimination of toxins. When applied to hair, it revitalizes the fibre. After treatment with Thermae Mud, hair is left looking soft, light and free, thanks to the presence of Olive Oil and Marula Oil.

HOW TO USE

With the help of a brush, apply Thermae Mud directly onto the scalp and hair. Leave on for about 10 minutes, preferably under a heat source. When time is up, rinse thoroughly eliminating all traces of Mud Thermae from the hair. Follow up with Sebum Hair Bath or Dandruff Hair Bath, according to scalp anomaly.

SPECIAL INGREDIENTS and PLUS
Olive and Marula Oil.

Keratin

SOLUBLE OILS

SOLUBLE OILS – A BLEND OF PRECIOUS PLANT OILS

500ml

Contains Olive Oil and Marula Oil. Some haircare problems require restoring natural balance to the altered lipid film of the hair and scalp, so as to ensure shine and softness. The blend of precious plant oils softens and hydrates the hair while the Phytocomplex of plant extracts nourishes and moisturizes hair and scalp.

HOW TO USE

Depending on the amount of hair to reconstruct, prepare a mixture made up of one part Soluble Oils and one part Keratin (e.g. 15 ml + 15 ml). Mix until creamy. On dry hair, take small sections and apply the mixture with a brush. Massage into each lock and leave on for 15 minutes. On slightly unstructured hair, reduce the exposure time to 10 minutes. Use a heat source for better absorption. When time is up, leave to cool for a few minutes, rinse thoroughly and proceed with shampoo and subsequent treatments.

SPECIAL INGREDIENTS and PLUS

Olive and Marula Oil.

KERATIN RESTRUCTURING AND MOISTURIZING KERATIN

KERATIN RESTRUCTURING AND MOISTURIZING KERATIN

500ml

Contains Olive Oil and Oil Marula. Hair with damaged protein structure (cortex) needs to be rebuilt, fibre by fibre, in order to restore body, elasticity and shine. Hydrolysed Keratin binds to the damaged cortex cells, restoring body and strength. Wheat Protein and a Plant Phytocomplex of Glycolic Extracts moisturize the hair giving softness and brightness. In synergy with Soluble Oils, Keratin creates an effective blend suitable for damaged and unstructured hair.

HOW TO USE

SPECIAL INGREDIENTS AND PLUS

Olive and Marula Oil.

OILS & KERATIN

OILS & KERATIN – HAIR MASK FOR DRY HAIR AND HAIR DAMAGED BY TREATMENTS

250ml

Contains Olive Oil and Marula Oil. Hair mask for dry hair and hair with particularly bad structural damage. Hydrolysed Keratin and the Phytocomplex of Plant Extracts restructure the hair fibre, giving body, elasticity, strength and brightness. This soft emulsion leaves hair elastic and easy to comb.

HOW TO USE

After using the most appropriate shampoo, apply a generous amount of Oils & Keratin onto all the hair. Massage well into each strand so that the hair can absorb the product completely. For hair in need of deep reconstruction leave on for at least 10 minutes; for slightly damaged hair leave on for at least 5 minutes. When time is up, comb well and rinse thoroughly.

SPECIAL INGREDIENTS AND PLUS

Olive and Marula Oil.

Color Care

VITAE HAIR BATH

VITAE HAIR BATH – ACIDIC PH HAIR BATH TO OPTIMIZE HAIR COLOUR DURABILITY

250ml / 1000ml

Contains Olive Oil and Marula Oil. Post-colour shampoo with acidic pH designed to enhance brilliance. To be used after every hair colouring. Olive Oil and Marula Oil moisturize the hair, improving elasticity and colour brightness over time. Rich in active principles of Keratin Amino Acids, D-panthenol, Sodium Hyaluronate and Vegetable Glycerine, giving hydration, nutrition, protection and conditioning to the hair. A special solar filter protects hair from harmful UV rays while a specific acidifying agent reduces colour oxidation on hair and scalp.

HOW TO USE

Apply Vitae Hair Bath and massage gently for a few minutes, rinse out well. Repeat the application only if necessary. At the end of the massage rinse thoroughly and follow up with the post-treatment Vitae Hair Mask.

SPECIAL INGREDIENTS AND PLUS

Olive and Marula Oil.

VITAE HAIR MASK

VITAE HAIR MASK – ACIDIC PH HAIR MASK TO OPTIMIZE HAIR COLOUR DURABILITY

250ml / 1000ml

Contains Olive Oil and Marula Oil. Extremely acidic post-colour hair mask. Restores balance to pH levels of hair and scalp. Removes all alkaline residue from colouring. Protects hair from harmful UV rays thanks to a special UV sunscreen. Vegetable Glycerine, D-Panthenol, Hydrolysed Keratin and Quaternized Collagen Hydrolysate perform a conditioning and moisturizing action.

Nourishes the hair and intensifies the beauty and shine of the colour. To be used on the same day as colouring and to enhance the brilliance of the colour over time.

HOW TO USE

After using Vitae Hair Bath, towel-dry hair well. Apply a good amount of Vitae Hair Mask. Spread the product well along the lengths and ends and if necessary on the scalp. Massage and comb hair well. Leave on for 5 minutes to activate the antioxidant action on the day of colouring. Rinse thoroughly.

SPECIAL INGREDIENTS AND PLUS

Olive and Marula Oil.

VITAE RESTORE

VITAE RESTORE – ACIDIC PH LEAVE-IN HAIR RECONSTRUCTOR TO OPTIMIZE HAIR COLOUR DURABILITY

250ml

Contains Olive Oil and Marula Oil. No-rinse hair reconstructor suitable for all hair types. Gives body to fine hair and makes thick and frizzy hair easy to handle. Seals and closes the cuticle, reviving colour brightness. Oils and Shea Butter have a soothing and nourishing effect while a fat-soluble sunscreen protects the colour from aggressive UV rays. Vegetable Glycerine, Hydrolysed Keratin and Marin Elastin, have a moisturizing action which protects the hair from colour loss. Ceramide A2 increases strength and gloss, restructures and strengthens the hair, protecting it for a long time.

HOW TO USE

After using Vitae Hair Bath and Vitae Hair Mask, towel dry hair well and apply a good amount of Vitae Restore. Spread the product well along the lengths and ends and if necessary on the scalp. Massage and comb hair well to activate the antioxidant action of colouring. Style as desired.

SPECIAL INGREDIENTS and PLUS

Olive and Marula Oil.

Aroma

SOOTHING OIL

SOOTHING OIL – SOOTHING AND DETOXIFYING OIL FOR IRRITATED AND SENSITIVE SCALPS

20ml

Mixture of Essential Oils with the added benefits of Olive Oil and Marula Oil. The presence of non-aggressive surfactants gently cleanses sensitive and reddened scalps. This aromatherapy blend awakens a feeling of pleasure and well-being and relaxes and strengthens the spirit. Leaves the scalp perfectly cleansed and toned and ready for subsequent treatments.

HOW TO USE

Before shampooing, apply a few drops of Soothing Oil onto the scalp. Gently massage the scalp and hair for a few minutes. After massaging, leave on for 5 minutes and then rinse thoroughly. After rinsing follow up with the most suitable specific treatment.

SPECIAL INGREDIENTS AND PLUS

Olive and Marula Oil. Lemon. Tangerine. Sicilian orange. Bergamot. Grapefruit.

ENERGIZING OIL

ENERGIZING OIL – ENERGIZING, STRENGTHENING AND STIMULATING

20ml

Mixture of Essential Oils with the added benefits of Olive Oil and Marula Oil. The presence of non-aggressive surfactants gently cleanses sensitive and reddened scalps. Essential Oils and Marula Oil moisturize the scalp and, together with Menthol, stimulate microcirculation of the scalp and the hair bulbs, releasing a pleasant feeling of wellbeing and relaxation. Leaves the scalp feeling fresh and relaxed and ready for subsequent treatments.

HOW TO USE

Before shampooing, apply a few drops of Energizing Oil onto the scalp. Gently massage the scalp and hair for a few minutes. After massaging, leave on for 5 minutes and then rinse thoroughly. After rinsing follow up with the next treatments.

SPECIAL INGREDIENTS AND PLUS

Olive and Marula Oil. Rosemary. Sage. Lavender mont blanc. Mint. Juniper. Cinnamon.

PURIFYING OIL

PURIFYING OIL – PURIFYING AND DETOXIFYING OIL FOR SCALPS WITH DANDRUFF AND SEBUM

20ml

Mixture of Essential Oils with the added benefits of Olive Oil and Marula Oil. The presence of non-aggressive surfactants gently cleanses sensitive and reddened scalps. Essential Oils, Olive Oil and Marula Oil cleanse the scalp, eliminating discomforting conditions caused by dandruff and sebum. A light “peeling” effect that relaxes the scalp and gives a pleasant sensation of freshness. Scalp is left free of dandruff and sebum and ready for subsequent treatments.

HOW TO USE

Before shampooing, apply a few drops of Purifying Oil onto the scalp. Gently massage the scalp and hair for a few minutes. After massaging, leave on for 5 minutes and then rinse thoroughly. After rinsing follow up with the next treatments.

SPECIAL INGREDIENTS AND PLUS

Olive and Marula Oil. Bergamot. Mint. Lemon. Lavender. Eucalyptus. Pinus sylvestris.